"Businesses must learn how to communicate and engage with consumers whether they are black, white, gay or straight, male or female, or fluid without the limiting perspective of a traditional male
IB Times: Five Genuine Ways Brands Can Celebrate International Women’s Day
These days, there seem to be a lot of celebratory ‘days’. The idea of branding a date and asking people to get involved seems to have hit fever pitch, with many companies annualising their
Smart Company: Womenomics
This century, the economic clout of women is going to change the way businesses and brands operate. One word you’ll hear more often is ‘Womenomics’, which describes the shifting approach