In this guest post for Women's Agenda, Bec Brideson looks at the overhanging male bias still plaguing the advertising industry. Recently in the industry a well-known multinational group celebrated
B&T: If You Don’t Jump On The Lady Bus, Your Brand Will Be History!
Nancy Hromin is on the ground at Cannes 2015 and just witnessed Aussie Bec Brideson’s (pictured below) presentation at the Glass Awards which recognise gender neutrality and the positive portrayal of
B&T: Women in Media with Bec Brideson
Today’s Women In Media exposé gives the proverbial blowtorch to none other than founder and director of women’s communications business Venus Comms’ Bec Brideson. Here, Brideson talks her industry
Campaign Live: The Burning Questions About Women Marketers Must Ask Their Agencies
In this guest post for Marketing Magazine UK, Bec talks about how to make agencies smarter about today's powerful, trillion-dollar-consumer - women. In case you missed the past decade, women